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30 MAR To 01 APR

[30 Mar - 1 Apr] Rethink Revamp Reboot - Global Case Challenge ft. Ryerson University (Canada)

Event Details

Event date 30 Mar 2021 to 01 Apr 2021
Event time 00:00
Venue Online Collaboration
Event type Competition

More Details

Ryerson University x Baptist University Global Case Challenge
**Team up with Ryerson peers with a chance to win Bluetooth Headset (value HK$599)**

Interested in making friends and networking with students from around the world while gaining new skills to beef up your resume? Join the competition to apply your knowledge of global communication and strategies to solve real-life business problems while learning the fundamental of project management.

From 30 March to 1 April 2021, students from Canada’s Ryerson University and Baptist University are invited to work together to tackle a business case related to some of today’s most pressing online issues.

Keen to harness the power of social media, executives are increasingly worried that a single online joke can destroy reputations, finish careers and even bankrupt companies. What would you do if you were to send the wrong message?

A major PR crisis has been triggered after an internal email featuring derogatory remarks by a senior executive of a big-box retailer is leaked. Tasked with mending the relationship of the company with its customers, students will need to develop a strategy to successfully manage this public relations nightmare.


Event Details: 
Organizer: HKBU International Office, Mini International Office (Mini IO) in collaboration with FCAD, Ryerson University, Canada
Format: Online
Duration: 30 March to 1 April 2021

(Work with your teammates on the case challenge and come up with a recorded presentation within this period)
Registration Deadline: 11 March 2021 (Thursday)

** Join us now to get a HK$250 Voucher for electronic products**

Important Note: When registration closes, we'll email you the Global Case Challenge key next steps.

If you have any additional questions, please email

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